ABOUT US
Del Rainbow is a global sales, consultancy, and brand development agency built to guide premium fashion and lifestyle brands through sustained, international growth. Our work is grounded in a brand-first philosophy, led by clarity of vision, depth of alignment, and an unwavering focus on longevity. We don’t simply represent brands; we work alongside founders to shape direction and position brands with authority in the markets that matter most.
From global sales through to wholesale logistics management, our approach is measured and deliberate. We support brands navigating complex international markets, building the structures, relationships, and consistency required for meaningful scale. Growth, to us, is not about acceleration for its own sake nor fleeting visibility, it is about establishing presence, credibility, and category-defining presence over time.
Founded by Bianca Gregg and Arlen Macpherson, Del Rainbow is shaped by a rare balance of intuition and rigour. Together, they bring over two decades of combined experience across the global fashion and lifestyle industry. Bianca leads with a profoundly attuned, brand-led approach, guiding creative vision, strategy, and market presence with precision and care. Arlen builds the structural and operational foundations that support that vision, ensuring growth is underpinned by discipline, clarity and commercial strength. Supported by a team of 28 based in Byron Bay, London, and New York, Del Rainbow operates beyond traditional agency models, building brands positioned with purpose, authority, and long-term distinction.
LISTEN TO BIANCA ON FASHION BUSINESS MINDSET